On today's episode, I spoke with Danyah Aossey, founder of MicMoguls, a podcasting company built for personal brands. We discussed the importance of women and introverts leveraging podcasting to build their personal brands and share their knowledge and experiences. Danyah shares her "MIC Method" (Message, Identity, Conversions) for building a successful podcast and emphasizes the value of long-form content in today's overstimulated world. We also touch on current social media trends and the power of engagement over simply posting content.
Key Topics:
Why women and introverts are uniquely positioned to succeed in podcasting.
The surprising statistics about women in podcasting.
The "MIC Method" for building a strong, impactful podcast.
The cyclical nature of media trends and how to identify them.
The power of long-form content (podcasts, blogs, YouTube) for introverts and business owners.
The shift from views to engagement on social media platforms like Threads and LinkedIn.
The importance of listening to feedback and adapting your content strategy.
Connect with Danyah:
Instagram @danyah.aossey @MicMoguls
Share this post